Embracing the Future - ICMediaDirect com Launches Online Video Ad Network

Released on = November 2, 2006, 11:14 am

Press Release Author = ICMediaDirect.com

Industry = Management

Press Release Summary = With an eye on the horizon, ICMediaDirect.com is flexing its
Gold Sponsor status as it showcases the cutting edge online video ad network at the
10th Annual adtech:NY conference from November 6 to 8th at the New York Hilton.

Press Release Body = New York, NY November 1st, 2006 - No online business is
generating more media buzz today than the model of an advertising-based
video-on-demand network. Knowing this, ICMediaDirect.com, a full service online
advertising agency, will be keen on introducing the public to its new online video
ad network at the adtech:NY Conference on Nov 6 to 8th at the New York Hilton.
ICMediaDirect.com will be debuting this new capability as a highly esteemed Gold
Sponsor of this event, joining among the industry heavy weights such as Google,
Forbes.com, and Advertising Age.

ICMediaDirect.com could not embark upon its video ad network venture at a more
auspicious time. For several months heavy media coverage has highlighted a
convergence pattern between two worlds: that of web-based video sharing sites with
online social networks. This trend portends heady times for companies with the
infrastructure in place to capitalize on the marketing opportunities that will
undoubtedly result.

Data from a leading market research firm, eMarketer, indicates that only about 2% of
the $15.9 billion dollars spent on online advertising this year will be on these two
merging sectors; yet 3 of the top 15 trafficked websites are directly in this space,
including the behemoth MySpace. The growing consensus is that ad spending in this
sector will explode. Subsequently, companies with proper networks like
ICMediaDirect.com with its new video ad platform, will be beneficiaries of this
impending growth within this new convergent sector.

ICMediaDirect.com is happily committed to a Gold Sponsorship role in supporting the
2006 adtech:NY. The event is expected to break all previous attendance records in
its 10th annual conference. The theme this year is appropriately "From the Alley to
the Avenue", a fitting nod to the Internet's arrival as the premier advertising
medium. adtech:NY is a golden opportunity for the online marketing field to
congregate, make new contacts, and promote business relationships.

In addition to the long list of accomplished industry leaders scheduled for seminar
presentations, there will also be networking opportunities and receptions for
conference goers. This conference will be held from November 6 to 8, 2006. Gold
Sponsor ICMediaDirect.com is prominently exhibiting at tables TT18-19, located
directly across from the event registration desks. All are cordially invited to
come and say hello to ICMediaDirect.com's staff who, as always, will have a gift and
a smile for conference attendees.

About ICMediaDirect.com:

ICMediaDirect.com is a full service online advertising and PR agency with locations
in New York City and Washington, DC. Staffed by teams of interactive professionals
and backed by a new video ad network along with a tremendous online network that
reaches tens of billions of monthly visitors, ICMediaDirect.com services over 2,100
satisfied clients.


Web Site = http://www.icmediadirect.com

Contact Details = Contact ICMediaDirect.com:
Diana Lee, VP of business Development
Diana@ICMediaDirect.com
TEL: 212-563-6455
FAX: 212-563-6456
http://www.icmediadirect.com

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